Overview
As the sole designer on this project I led all the design initiatives, conducted the research, and delivered the end product to the client.
Role
Wolfie is a dynamic company specialising in raw dog food, serving customers across the UK and Ireland. Their brand is characterised by a unique blend of cool, upscale aesthetics and a focus on natural, wilderness-inspired themes, catering to dog owners who value quality and authenticity.
Problem context
As Wolfie was a startup they didn’t have a website yet and I was tasked with designing one for them. They also needed a questionnaire designed, to help users figure out the best meal plan for them.
Projects